6P for CPG™ Audit

What You Get in the 6P Audit

A clear path to profitable Amazon growth — before you waste time or money

The 6P Audit™ breaks down your CPG brand’s strengths and gaps across six key areas that determine your success (or failure) on Amazon.

🔹 Person – Know your customer and what drives them to buy

Most brands guess. You won’t.

We help you uncover what your audience really wants — so you stop wasting time on the wrong message and start converting.

🔹Problem – Solve the real issue they care about

If it doesn’t fix their pain, they won’t buy.

We dig deep into your customer’s day to find the frustration that drives purchases — then position your product as the solution.

🔹 Product – Make sure your offer hits the mark

Even great products fail when the fit is wrong.

We audit how your product shows up — size, shape, claims, packaging — and fix what’s off so it connects and converts.

🔹 Profit – Keep more of what you earn

Margins low? Costs creeping up?

We find the leaks, hidden fees, and price gaps draining your cash — so you grow smarter, not just bigger.

🔹 Process – Run smoother behind the scenes

Back-end chaos kills front-end sales.

We clean up the fulfillment, ops, and logistics mess that slows you down — and build a system that scales.

🔹 Protection – Guard your brand from disaster

One copycat. One bad batch. One takedown notice.

We lock down your listings, assets, and IP so your business stays safe — and stays live.

These brands streamlined operations, cut costs, and built stronger businesses.